China Creates – Lecture



A couple of weeks ago I did a lecture at Pakhuis de Zwijger about how Taobao-entrepeneurs transform rural area’s. The talk was embedded in a super fascinating bigger program on social innovation in China.

During the event different aspects were highlighted of a society and economy shifting from imitation to innovation. Starting with the typical Chinese phenomenon of Shanzhai (‘Sunbucks Coffee’, ‘Dolce&Banana’, ‘Blockberry’ or ‘Phone 6’), we looked at its great potential for social innovation. I learned a lot from my fellow lecturers Liu Yan and Tvi Vinig. It was great to be part of this.

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